Warm-Up Guide

The 21-day plan: Day 0 sign up → Days 1-4 just use the app → Day 5 first post → Days 6-21 routine → Day 22+ full posting cadence.

You're paid full base ($500/month rate) through these 3 weeks while the account warms up. The 15-videos-a-week target only starts after warm-up. See Pay & Process.

About Instagram: every video is also crossposted to a fresh IG account. IG has a much shorter trust window. Sign IG up in parallel on Day 0, post a profile photo + bio, then let it sit. No separate IG warm-up needed. This guide is TikTok-specific because TikTok is the hard one.

Day 0. Sign up

Setup checklist (10 min):

• iPhone region = United States (Settings, General, Language & Region)
• Use the Amora email + phone number we give you (these are the account's login and recovery, so the account stays with Amora, not your own email)
• Download TikTok, sign up with that Amora email (not Apple/Google)
• Skip "Find friends from contacts"
• Skip "Find friends from Facebook / Instagram"
• Pick a username. Leave profile blank for now. Close app.

Days 1-4. Just use TikTok

Use it like a real person:

• Scroll however long you'd naturally scroll
• Like, follow, comment on whatever you actually engage with
• Mix is fine and good. Niche purity is not the goal.
• Add profile photo + bio sometime in this window
• Link in bio OK whenever (restriction was dropped mid-2024)

Don't post yet. The account just needs to look lived-in.

🚀 Day 5. First post

The big moment. This is when the account goes live.

1. Post one video
2. Tue / Wed / Thu, 2 to 6pm in your audience's timezone (a quieter window for a brand-new account's first post; once you're established, the Playbook's evening window is your default)
3. Avoid spam hashtags: #fyp, #foryou, #foryoupage, #viral, #trending, #followforfollow, #likeforlike
4. Don't say "link in bio" in the video or caption (still AI-flagged)

Check the 2-hour view count:

• 200+ → healthy, post tomorrow
• 50 to 200 → borderline, post tomorrow and watch
• Under 50 → likely suppressed (see "If first post bombs" below)

Days 6-21. Routine

Daily posting cadence:

1. 1 post/day (max 3, spaced 2 to 4 hours apart, never bursts)
2. Optimize content for 70% watch completion (current virality bar, up from ~50% in 2024)
3. Design hooks for shares + saves. These now outweigh likes in ranking.
4. Reply to comments. Comment quality is a stronger signal than count now.

🚫 Never

• Import contacts or social connections
• Burst-post (10 videos in an hour)
• Use 20+ hashtags
• Say "link in bio" in video/caption
• Repost watermarked content from other creators
• Log into multiple accounts on the same phone repeatedly

🆘 If your first post bombs

1. Post 2 more videos over 2 days
2. All 3 under 50 views → likely shadowban. Tell us first, then burn and restart fresh (we'll issue a new Amora email/number for the new account)
3. 100 to 500 views but flat growth → keep account, improve content (hook, completion rate)

2026 context (background reading)

• USDS Joint Venture took control of US TikTok in Jan 2026. Algorithm is being retrained on US-only data in Oracle's cloud. Visibility is less predictable during this period.
• Bot detection got significantly tighter after Jan 2026 Cloudflare WAF refresh. Don't use third-party automation tools.
• Follower-first testing: new videos shown to existing followers before broader FYP. Genuine follower growth matters more than before.